Selling Kamloops Real EstateHome Seller's Guide > Marketing Your Home > The Importance of Curb Appeal




Curb Appeal

Curb appeal can affect your bottom line — Ms. Jones, a potential homebuyer, drives by your house prior to viewing it with her real estate agent. The red bricks, large windows, and two-car garage looked very attractive in the property listing. However, she can’t help but notice the patchy lawn, missing shingles on the roof, chipped window frames, soiled siding, and kids’ bicycles and wagons stacked three-deep on the side of the garage. Even the front door is a foul shade of violet. Now she knows why that photo never made it into the property listing pictorial. She shakes her head and drives away without even getting out of her car. She calls her agent and says she would like to look at another house.

It’s always a good idea to improve your home’s outside appearance - it’s essential to attracting buyers and increasing the price you'll receive for your home. A prospective buyer will determine, in seconds, whether your home is a prospect.

Curb appeal is the overall impression that your home creates when viewed by a potential buyer. It's the quality that gets buyers thinking about your home as their home. As soon as a potential buyer sees your home, they'll begin creating an emotional connection - be it good or bad. A home buyer begins to form a picture in their mind. "Could I live here? Can I maintain my current lifestyle in this home? How much work do I have to do?" After viewing a home that looks well-cared for on the outside, they'll want to see the inside. Be sure to consider the following areas when enhancing your curb appeal:


Chipped or peeling paint detracts from your home’s appearance. An inexpensive paint job including front door, fence, shutter and other surfaces, can significantly enhance your home’s appearance and value. Choose a neutral colour that matches the brick, siding, fence or trim of your home's exterior.


Mow and edge your lawn. Repair any unsightly patches on the lawn. Trim trees and shrubs. Replace old garden pots with new ones. Water your flowers. Store garden tools in the garage or shed.

Sidewalks & Driveway

Hose down sidewalks and driveways. Clear out any clutter. Store any toys, sporting equipment or bicycles neatly in the garage or basement. Remove stray weeds from adjoining lawn areas.


If possible hose them down, along with the siding and sidewalks, removing any stuck leaves or debris. If they're damaged or loose, repair them.


Complete any repairs needed for these areas. A fence that looks like it will blow over during the next strong wind leaves a bad impression. Be sure to hose down these areas, prior to viewing.

Cracked/Uneven foundation

Have this area repaired by a professional. A buyer is less likely to purchase your home if they'll be hit with foundation repairs in the near future.


Upgrade any worn or rusted lighting. Warm lighting around your home’s exterior creates an inviting appearance. Even a smaller home can appear cozy with the correct lighting.

Finishing Touches

Put out a new, inexpensive welcome doormat. Clean any outdoor furniture and replace old and worn cushions. If you have a pet that lives in the backyard, be sure to advise your agent in advance or arrange for pet boarding while showing your home.

When you pay attention to curb appeal, your home will likely spend less time on the market. Uncompleted repairs could lengthen the time needed to sell your home. The first impression that a buyer makes of your home is important. It sets the tone for the rest of the walk-through. When your prospective buyer falls in love with the exterior, he or she will anticipate an equally-appealing interior. With good curb appeal, you're issuing a personal invitation to your home: “Welcome. Come on in.”

What's Your Home Worth? Find out now, for Free.

Let's Go